privacy

Data protection

1) Introduction and contact details of the person responsible

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following we inform you about the handling of your personal data when using our website. Personal data is all data with which you can be personally identified.

1.2 The person responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is NatureMedic Solution GmbH, Gutenbergstrasse 1 - Entrance B, 23611 Bad Schwartau, Germany, Tel.: 015116019247, email: info@blueantox.com. The person responsible for the processing of personal data is the natural or legal person who alone or jointly with others decides on the purposes and means of the processing of personal data.

1.3 For security reasons and to protect the transmission of personal data and other confidential content (eg orders or inquiries to the person responsible), this website uses an SSL or TLS encryption. You can recognize an encrypted connection by the character string "https://" and the lock symbol in your browser line.

2) Data collection when visiting our website

If you only use our website for informational purposes, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to the site server (so-called "server log files"). When you visit our website, we collect the following data that is technically necessary for us to display the website to you:

  • Our visited website
  • Date and time at the time of access
  • Amount of data sent in bytes
  • Source/reference from which you came to the page
  • Browser used
  • Operating system used
  • IP address used (if necessary: ​​in anonymous form)

The processing takes place in accordance with Article 6 Paragraph 1 Letter f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to subsequently check the server log files if there are concrete indications of illegal use.

3) Hosting & Content Delivery Network

3.1 Shopify

We use the system of the following provider to host our website and display the page content: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify")

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada, Shopify Data Processing (USA) Inc., Shopify Payments (USA) Inc. or Shopify (USA) Inc.

All data collected on our website is processed on the provider's servers. We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

When data is transferred to Canada, an appropriate level of data protection is guaranteed by an adequacy decision by the European Commission.

For the transmission of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

3.2 Cloudflare

We use a content delivery network from the following provider: Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA

This service enables us to deliver large media files such as graphics, page content or scripts more quickly via a network of regionally distributed servers. The processing takes place to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Article 6 (1) (f) GDPR. We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For the transmission of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

4) cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your end device. Some of these cookies are automatically deleted after closing the browser (so-called “session cookies”), some of these cookies remain on your device for a longer period of time and enable page settings to be saved (so-called “persistent cookies”). In the latter case, you can find the storage period in the overview of the cookie settings in your web browser.

If personal data is also processed by individual cookies used by us, the processing takes place in accordance with Article 6 (1) (b) GDPR either for the execution of the contract, in accordance with Article 6 (1) (a) GDPR in the event that consent has been given or in accordance with Art. 6 (1) (f) GDPR to protect our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.

You can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or exclude the acceptance of cookies for certain cases or in general.

Please note that if cookies are not accepted, the functionality of our website may be restricted.

5) Contact

When contacting us (e.g. via contact form or email), personal data is processed – exclusively for the purpose of processing and answering your request and only to the extent required for this.

The legal basis for the processing of this data is our legitimate interest in answering your request in accordance with Article 6 (1) (f) GDPR. If your contact is aimed at a contract, the additional legal basis for processing is Art. 6 (1) (b) GDPR. Your data will be deleted if it can be inferred from the circumstances that the facts in question have been finally clarified and provided that there are no legal storage obligations to the contrary.

6) Data processing when opening a customer account

In accordance with Article 6 Paragraph 1 Letter b GDPR, personal data will continue to be collected and processed to the extent required in each case if you provide it to us when opening a customer account. The data required for opening an account can be found in the input mask of the relevant form on our website.

A deletion of your customer account is possible at any time and can be done by sending a message to the above address of the person responsible. After your customer account has been deleted, your data will be deleted provided that all contracts concluded have been completed, there are no legal retention periods to the contrary and we have no legitimate interest in further storage.

7) Comment function

As part of the comment function on this website, your comment, information about the time the comment was created and the name of the commentator you have chosen will be saved and published on this website. Furthermore, your IP address will be saved for security reasons in order to enable attribution to the author in the event of illegal comments. Your e-mail address will be saved so that you can be contacted if a third party should complain that your published content is illegal.

The legal basis for the storage of your data is Article 6 Paragraph 1 lit. b and f GDPR. We reserve the right to delete comments if they are objected to as illegal by third parties.

8) Use of Customer Data for Direct Marketing

8.1 Subscribing to our email newsletter

If you register for our e-mail newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your e-mail address. Providing further data is voluntary and is used to be able to address you personally. We use the so-called double opt-in procedure to send the newsletter, which ensures that you only receive the newsletter if you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the email address provided

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Article 6 (1) (a) GDPR. We store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later point in time. The data we collect when registering for the newsletter is used strictly for the intended purpose.

You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a message to the person responsible mentioned above. After you have unsubscribed, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we will inform you in this declaration.

8.2 SMS Marketing

On our website you have the option of registering for the sending of SMS notifications about current offers, promotions and information about orders placed.

Mandatory information for sending SMS notifications is your mobile phone number. Providing further data is voluntary and is used to be able to address you personally.

The so-called double opt-in procedure is used to send SMS messages, which ensures that advertising SMS messages are only sent to you if you have given us your express consent by clicking on a verification link sent to the mobile phone number provided have confirmed receipt of the SMS.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Article 6 (1) (a) GDPR. When registering to send an SMS, the date and time of registration are also saved so that possible misuse of your mobile phone number can be traced at a later point in time. The data collected during registration is used exclusively for the purpose of advertising by way of SMS messages.

You can unsubscribe from the SMS dispatch at any time by sending a corresponding message to the person responsible mentioned above and thus revoking your consent with effect for the future. After you have unsubscribed, your mobile phone number will be deleted from the mailing list immediately, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we will inform you in this declaration.

8.3 If you cancel your purchase from us before completing the order, you have the option of being reminded of the contents of your virtual shopping cart once by e-mail.
The only mandatory information for sending this reminder is your e-mail address. Providing further data is voluntary and may be used to address you personally. We use the so-called double opt-in procedure for sending e-mails, which ensures that you only receive a notification if you have expressly confirmed your consent to this by clicking on a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Article 6 (1) (a) GDPR to send a shopping cart reminder. We store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later point in time. The data we collect when you register for our e-mail notification service is used strictly for the intended purpose.

You can unsubscribe from the shopping cart reminders at any time by sending a message to the person named above. After you have unsubscribed, your e-mail address will be deleted immediately from our mailing list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use data that goes beyond this, which is permitted by law and about which we will inform you in this declaration .

9) Data processing for order processing

9.1 Insofar as it is necessary for the execution of the contract for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned bank in accordance with Article 6 Paragraph 1 lit. b GDPR.

If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we process the contact data you provide when ordering (name, address, e-mail address) in order to inform you within the framework of our legal information obligations in accordance with Art. 6 Para 1 lit. c GDPR via a suitable communication channel (e.g. by post or e-mail) about upcoming updates in the period stipulated by law. Your contact details will be used strictly earmarked for notifications about updates owed by us and will only be processed by us for this purpose to the extent that this is necessary for the information in question.

In order to process your order, we also work together with the following service provider(s), who support us in whole or in part in the implementation of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

9.2 Use of Special Service Providers for Fulfillment

9.3 SendCloud

We use the following provider for order processing: SendCloud GmbH, Kanalstr. 10, 80538 Munich, Germany

Name, address and, if applicable, other personal data are passed on to the provider exclusively for the purpose of processing the online order in accordance with Article 6 (1) (b) GDPR. Your data will only be passed on to the extent that this is actually necessary to process the order.

9.4 Use of special services for order management and execution

9.5 Shopify Order Printer

We use the following provider to process orders: Shopify International Limited, Victoria Buildings, 2nd floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

Name, address and any other personal data will be passed on to the provider in accordance with Article 6 (1) (b) GDPR for the purpose of processing the online order. Your data will only be passed on to the extent that this is actually necessary to process the order. The provider is also used for bookkeeping. The provider processes incoming and outgoing invoices and, if necessary, our company’s bank transactions in order to automatically record invoices, match them to transactions and create financial accounting from them in a partially automated process.

If personal data is also processed here, the processing is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in the efficient organization and documentation of our business transactions.

9.6 Disclosure of personal data to shipping service providers

9.7 DHL

We use the following provider as a transport service provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany

We pass on your e-mail address and/or telephone number to the provider in accordance with Article 6 Paragraph 1 Letter a GDPR prior to the delivery of the goods for the purpose of coordinating a delivery date or for delivery notification, provided that you have given your express consent for this during the ordering process have given consent. Otherwise, we will only pass on the name of the recipient and the delivery address to the provider for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with the provider or the delivery notification beforehand.

The consent can be revoked at any time with effect for the future to the person responsible mentioned above or to the provider.

9.8 Fedex

As a transport service provider, we use the following provider: FedEx Express Germany GmbH, Langer Kornweg 34 k, 65451 Kelsterbach, Germany

We pass on your e-mail address and/or telephone number to the provider in accordance with Article 6 Paragraph 1 Letter a GDPR prior to the delivery of the goods for the purpose of coordinating a delivery date or for delivery notification, provided that you have given your express consent for this during the ordering process have given consent. Otherwise, we will only pass on the name of the recipient and the delivery address to the provider for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with the provider or the delivery notification beforehand.

The consent can be revoked at any time with effect for the future to the person responsible mentioned above or to the provider.

9.9 Use of payment service providers (payment services)

- Apple Pay

If you choose the "Apple Pay" payment method from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, the payment will be processed using the "Apple Pay" function of your device running iOS, watchOS or macOS by debiting a payment card stored with "Apple Pay". Apple Pay uses security features built into your device's hardware and software to protect your transactions. In order to release a payment, it is therefore necessary to enter a code previously defined by you and to verify it using the "Face ID" or "Touch ID" function of your device.

For the purpose of payment processing, the information you provide during the ordering process, along with the information about your order, will be sent to Apple in encrypted form. Apple then encrypts this data again with a developer-specific key before the data is sent to the payment service provider of the payment card stored in Apple Pay to carry out the payment. The encryption ensures that only the website through which the purchase was made can access the payment details. After payment is made, Apple will send your device account number and a transaction-specific dynamic security code to the originating website to confirm payment success.

If personal data is processed in the transmissions described, the processing is carried out exclusively for the purpose of payment processing in accordance with Article 6 (1) (b) GDPR.

Apple retains anonymized transaction information, including approximate purchase amount, date and time, and whether the transaction was successfully completed. The anonymization completely excludes any personal reference. Apple uses the anonymized data to improve Apple Pay and other Apple products and services.

When you use Apple Pay on iPhone or Apple Watch to complete a purchase made through Safari on Mac, the Mac and the authorization device communicate over an encrypted channel on Apple's servers. Apple does not process or store any of this information in a format that personally identifies you. You can disable the ability to use Apple Pay on your Mac in your iPhone's settings. Go to Wallet & Apple Pay and turn off Allow Payments on Mac.

You can find further information on data protection with Apple Pay at the following Internet address: https://support.apple.com /de-de /HT203027
- Google Pay

If you decide to use the “Google Pay” payment method from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), payment will be processed using the “Google Pay” application on your device with at least Android 4.4 ("KitKat") operated mobile device with an NFC function by debiting a payment card stored with Google Pay or a payment system verified there (e.g. PayPal). To release a payment via Google Pay of more than €25, you must first unlock your mobile device using the verification measure set up (e.g. face recognition, password, fingerprint or pattern).

For the purpose of payment processing, the information you provide during the ordering process together with the information about your order will be passed on to Google. Google then transmits your payment information stored in Google Pay in the form of a unique transaction number to the source website, which is used to verify that the payment has been made. This transaction number does not contain any information about the real payment data of your means of payment stored with Google Pay, but is created and transmitted as a uniquely valid numeric token. For all transactions via Google Pay, Google only acts as an intermediary to process the payment process. The transaction is carried out exclusively in the relationship between the user and the source website by debiting the means of payment stored with Google Pay.

If personal data is processed in the transmissions described, the processing is carried out exclusively for the purpose of payment processing in accordance with Article 6 (1) (b) GDPR.

Google reserves the right to collect, store and evaluate certain process-specific information for every transaction made via Google Pay. This includes the date, time, and amount of the transaction, merchant location and description, a description provided by the merchant of the goods or services purchased, photographs you included with the transaction, the name and email addresses of the seller and buyer, or of the sender and recipient, the payment method used, your description of the reason for the transaction and, if applicable, the offer associated with the transaction.

According to Google, this processing takes place exclusively in accordance with Article 6 Paragraph 1 Letter f GDPR on the basis of the legitimate interest in proper accounting, the verification of transaction data and the optimization and functional maintenance of the Google Pay service.

Google also reserves the right to merge the processed transaction data with other information that is collected and stored by Google when using other Google services.

The Google Pay Terms of Use can be found here:

https://payments.google.com /payments /apis-secure /u /0 /get_legal_document ?ldo=0 &ldt=googlepaytos &ldl=de
Further information on data protection with Google Pay can be found at the following Internet address:
https://payments.google.com /payments /apis-secure /get_legal_document ?ldo=0 &ldt=privacynotice &ldl=de
- Klarna

One or more online payment methods from the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden

If you select a payment method from the provider where you pay in advance (e.g. credit card payment), the payment details you provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) and information about the content of your order will be sent to them passed on in accordance with Art. 6 Para. 1 lit. b GDPR. In this case, your data will only be passed on for the purpose of payment processing with the provider and only to the extent that it is necessary for this.

If you select a payment method in which the provider makes an advance payment (e.g. invoice or installment purchase or direct debit), you will also be asked to enter certain personal data (first and last name, street, house number, zip code, city, date of birth, E -Mail address, telephone number, if necessary data on an alternative means of payment).

In order to safeguard our legitimate interest in determining the solvency of our customers, we forward this data to the provider for the purpose of a credit check in accordance with Article 6 (1) (f) GDPR. Based on the personal data you provide and other data (e.g. shopping cart, invoice amount, order history, payment history), the provider checks whether the payment option you have selected can be granted with regard to payment and/or bad debt risks.

In addition to internal provider criteria in accordance with Article 6 (1) (f) GDPR, identity and creditworthiness information from the following credit agencies can also be included in the decision-making process as part of the application review:

https://cdn.klarna.com /1.0 /shared /content /legal /terms /0 /de_de /credit_rating_agencies

The credit report can contain probability values ​​(so-called score values). As far as score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical process. Among other things, but not exclusively, address data is included in the calculation of the score values.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.
-Paypal

One or more online payment methods from the following provider are available on this website: PayPal (Europe) Sarl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg

If you select a payment method from the provider where you pay in advance (e.g. credit card payment), the payment details you provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) and information about the content of your order will be sent to them passed on in accordance with Art. 6 Para. 1 lit. b GDPR. In this case, your data will only be passed on for the purpose of payment processing with the provider and only to the extent that it is necessary for this.

If you select a payment method in which the provider makes an advance payment (e.g. invoice or installment purchase or direct debit), you will also be asked to enter certain personal data (first and last name, street, house number, zip code, city, date of birth, E -Mail address, telephone number, if necessary data on an alternative means of payment).

In order to safeguard our legitimate interest in determining the solvency of our customers, we forward this data to the provider for the purpose of a credit check in accordance with Article 6 (1) (f) GDPR. Based on the personal data you provide and other data (e.g. shopping cart, invoice amount, order history, payment history), the provider checks whether the payment option you have selected can be granted with regard to payment and/or bad debt risks.

The credit report can contain probability values ​​(so-called score values). As far as score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical process. Among other things, but not exclusively, address data is included in the calculation of the score values.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.
- Shopify Payments

One or more online payment methods from the following provider are available on this website: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

If you select a payment method from the provider for which you make an advance payment (e.g. credit card payment), the payment details you provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be sent to them passed on in accordance with Art. 6 Para. 1 lit. b GDPR. In this case, your data will only be passed on for the purpose of payment processing with the provider and only to the extent that it is necessary for this.

10) Online Marketing

10.1 Facebook pixel to create Custom Audiences

Within our online offering, we use the "Facebook Pixel" service from the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook")

If a user clicks on an advertisement placed by us on Facebook, the URL of our linked page is extended by a parameter with the help of "Facebook Pixel". After forwarding, this URL parameter is then entered into the user's browser by a cookie that our linked page sets itself.

On the one hand, this enables Facebook to determine the visitors of our online offer as a target group for the display of advertisements (so-called "Facebook Ads"). Accordingly, we use the service to only display the Facebook ads we have placed to those Facebook users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products, which are determined on the basis of the websites visited will have), which we transmit to Facebook (so-called “Custom Audiences”).

On the other hand, "Facebook Pixel" can be used to track whether users were redirected to our website after clicking on a Facebook ad and what actions they take there (so-called "conversion tracking").

The data collected is anonymous to us, so we cannot draw any conclusions about the identity of the user. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes.

All of the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

The information generated by Facebook is usually transmitted to a Facebook server and stored there; in this context, data may also be transmitted to Meta Platforms Inc. servers in the USA.

For the transmission of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

10.2 Use of Affiliate Programs

10.3 Goaffpro

We participate in the affiliate program of the following provider: Oxybit Enterprises Pvt Ltd, 16, Sector 20, Part 1, HUDA, Sirsa, Haryana -125055, India

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties (“partner sites”).

To measure the success of an affiliate link, to evaluate orders generated via such a link and to calculate commission payments accordingly, the provider uses cookies and/or comparable technologies, which are generally set on the partner websites and for which we are not responsible in terms of data protection . The provider also regularly processes the IP address and, if necessary, other end device information.

All of the processing described above, in particular the reading out or saving of information on the end device you are using, will only take place if you have given your express consent in accordance with Article 6 Paragraph 1 Letter a GDPR. You can revoke the consent you have given at any time with effect for the future by using the cookie consent management options on the partner sites.

11) Web Analytics Services

11.1 Google (Universal) Analytics

This website uses Google (Universal) Analytics, a web analysis service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.

Google (Universal) Analytics is used on this website exclusively without the use of cookies, which means that the service never sets cookies on your device.

Instead, the local memory of your browser is used to store an individual ID assigned by Google (Universal) Analytics, which enables an analysis of your use of the website. For this purpose, certain user information is processed via the ID. The scope of this information also includes your IP address, which, however, is shortened by Google by the last digits in order to exclude direct personal reference.

The information is transmitted to Google servers and processed there. Transmissions to Google LLC based in the USA are also possible.

Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activity for us and to provide other services related to website activity and internet usage. The shortened IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. The data collected as part of the use of Google (Universal) Analytics is stored for a period of two months and then deleted.

All of the processing described above, including the storage of information on the end device used in the form of the ID, only takes place if you have given us your express consent in accordance with Article 6 (1) (a) GDPR.

Without your consent, Google (Universal) Analytics will not be used during your visit to the site. You can revoke your consent at any time with effect for the future.

To exercise your revocation, you can download and install the browser plug-in available under the following link:
https://tools.google.com/dlpage/gaoptout?hl=de

As an alternative to the browser plugin or within browsers on mobile devices, you can revoke your consent by clicking on the following link to set an opt-out cookie that will prevent future detection by Google Analytics within this website (this opt -Out-Cookie only works in this browser and only for this domain. If you delete your cookies in this browser, you must click this link again):
Disable Google Analytics

We have concluded an order processing contract with Google, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For the transmission of data to the USA, Google relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with European data protection standards.

Further legal information on Google (Universal) Analytics, including a copy of the standard contractual clauses mentioned, can be found at https://policies.google.com /privacy ?hl=de &gl=de and at https://policies.google.com /technologies / partner sites

Demographics
Google (Universal) Analytics uses the special "demographic characteristics" function and can use this to create statistics that make statements about the age, gender and interests of site visitors. This is done by analyzing advertising and information from third parties. This allows target groups to be identified for marketing activities. However, the collected data cannot be assigned to a specific person and will be deleted after being stored for a period of two months.

Google Signals
As an extension to Google (Universal) Analytics, Google Signals can be used on this website to create cross-device reports. If you have activated personalized ads and linked your devices to your Google account, Google can analyze your usage behavior across devices and database models, including cross-devices, subject to your consent to the use of Google Analytics in accordance with Article 6(1)(a) GDPR conversions, create. We do not receive any personal data from Google, only statistics. If you want to stop the cross-device analysis, you can disable the "Personalized advertising" function in your Google account settings. To do this, follow the instructions on this page: https://support.google.com /ads /answer /2662922 ?hl=de You can find more information about Google Signals under the following link: https://support.google.com /analytics /answer /7532985 ?hl=de

UserIDs
As an extension to Google (Universal) Analytics, the "UserIDs" function can be used on this website. If you have consented to the use of Google (Universal) Analytics in accordance with Article 6(1)(a) GDPR, have set up an account on this website and log in to this account on different devices, your activities, including conversions, analyzed across devices.

11.2 Google Tag Manager

This website uses the "Google Tag Manager", a service of the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: "Google").

The Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analysis services, and being able to calibrate, control and attach conditions via a uniform user interface. The Google Tag Manager itself does not store or read any information on user devices. The service also does not carry out any independent data analyses. However, the Google Tag Manager transmits your IP address to Google when the page is accessed and may store it there. Also a transmission to servers of Google LLC. In the US it is possible.

This processing will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. Without this consent, Google Tag Manager will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For the transmission of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

12) Site Functionalities

zoom

We use this provider to conduct online meetings, video conferences and/or webinars: Zoom Video Communications Inc., 55 Almaden Blvd, Suite 600, San Jose, CA 95113, USA

The provider processes different data, whereby the scope of the processed data depends on which data you provide before or during participation in an online meeting, video conference or webinar. Your data as a communication participant will be processed and stored on the provider's servers. In particular, this can be your login data (name, e-mail address, telephone number (optional) and password) and session data (topic, participant IP address, device information, description (optional)).

In addition, image and sound contributions from the participants as well as voice inputs in chats can be processed.
Article 6(1)(b) GDPR serves as the legal basis for the processing of personal data required to fulfill a contract with you (this also applies to processing operations required to carry out pre-contractual measures). If you have given us your consent to process your data, the processing will take place on the basis of Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future.
Otherwise, the legal basis for data processing when conducting online meetings, video conferences or webinars is our legitimate interest in the effective conducting of the online meeting, webinar or video conference in accordance with Article 6 Paragraph 1 Letter f GDPR.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For the transmission of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

13) Tools and Miscellaneous

DATEV

We use the cloud-based accounting software service of the following provider to do the bookkeeping: DATEV eG, Paumgartnerstr. 6-14, 90429 Nuremberg, Germany

The provider processes incoming and outgoing invoices and, if necessary, the bank transactions of our company in order to automatically record invoices, match them to the transactions and create the financial accounting from them in a partially automated process.

If personal data is also processed here, the processing is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in the efficient organization and documentation of our business transactions.

14) Rights of the data subject

14.1 The applicable data protection law grants you the following data subject rights (rights to information and intervention rights) vis-à-vis the person responsible with regard to the processing of your personal data, whereby reference is made to the legal basis given for the respective exercise requirements:

  • Right to information according to Art. 15 GDPR;
  • Right to rectification according to Art. 16 GDPR;
  • Right to erasure according to Art. 17 GDPR;
  • Right to restriction of processing in accordance with Art. 18 GDPR;
  • Right to information according to Art. 19 GDPR;
  • Right to data portability according to Art. 20 GDPR;
  • Right to revoke granted consent in accordance with Art. 7 Para. 3 GDPR;
  • Right to complain according to Art. 77 GDPR.

14.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF A BALANCING OF INTERESTS IN OUR PREVIOUS LEGITIMATE INTERESTS, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION WITH EFFECT FOR THE FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP THE PROCESSING OF THE DATA INVOLVED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN PROVE COMPREHENSIVE REASONS FOR PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FUNDAMENTAL FREEDOMS, OR IF THE PROCESSING IS FOR THE CERTIFICATION, EXERCISE OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT ADVERTISING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSES OF SUCH ADVERTISING. YOU MAY OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP THE PROCESSING OF THE DATA INVOLVED FOR DIRECT MARKETING PURPOSES.

15) Duration of storage of personal data

The duration of the storage of personal data is based on the respective legal basis, the processing purpose and - if relevant - also based on the respective statutory retention period (e.g. commercial and tax retention periods).

When processing personal data on the basis of an express consent in accordance with Article 6 Paragraph 1 lit. a GDPR, the data concerned will be stored until you revoke your consent.

If there are statutory retention periods for data that are processed as part of legal or similar obligations on the basis of Article 6 (1) (b) GDPR, this data will be routinely deleted after the retention period has expired, provided that it is no longer required to fulfill or initiate a contract and/or we have no legitimate interest in further storage.

When processing personal data on the basis of Article 6 Paragraph 1 Letter f GDPR, this data will be stored until you exercise your right of objection in accordance with Article 21 Paragraph 1 GDPR, unless we can provide compelling reasons worthy of protection prove the processing that outweighs your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.

When processing personal data for the purpose of direct advertising on the basis of Article 6 (1) (f) GDPR, this data will be stored until you exercise your right of objection under Article 21 (2) GDPR.

Unless otherwise stated in the other information in this declaration on specific processing situations, stored personal data will be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.



© IT-Recht Kanzlei